Who are we?

Adapt Brands

Our Mission

Innovate functional products that athletes want to use instead of synthetic & sugary beverages, supplements, and opioids.

Why Adapt?

Clean, hydrating, plant-based superfood products that can help you recover faster, hydrate healthier, and build immunity.

Who are we?

Adapt Brands

Our Mission

Innovate functional products that athletes want to use instead of synthetic & sugary beverages, supplements, and opioids.

Why Adapt?

Clean, hydrating, plant-based superfood products that can help you recover faster, hydrate healthier, and build immunity.

The ah-ha moment.

After a career playing Quarterback at Oregon State University ended due to a string of injuries and surgeries, Richie Harrington turned to Hemp and Cannabis products as a recovery-aiding alternative to opioids and synthetic supplements doctors wanted to prescribe him.

Not being able to find a better alternative, Richie set out to create his own, and Adapt was born.

By athletes, for athletes.

Adapt has made it their mission to create healthy and functional products for athletes based on science. Not only do the Adapt products work, but they taste great too because lets face it, we want you coming back again and again.

Adapt has become the first and only Hemp Beverage sold to professional sports teams and is the first hemp beverage sold at an MLS Stadium.

Strict Safety & Certification Standards.

Approved for sale/use in all major sports leagues, teams, & professional and collegiate locker rooms for athletes to use The NSF: Certified for Sport® certification is the only independent third-party certification program recognized by USADA, MLB, the NHL and the CFL. Certified for Sport® is also recommended by the NFL, NBA, PGA, LPGA, CCES, CPSDA, iNADO, Ironman, NASCAR.

Frequently Asked Questions

Advice from our Founder

Why did you start Adapt?

Locker Rooms have long been filled with sugary and synthetic hydration & recovery options for athletes, and “Dr. prescribed” opioids have long been offered, or forced upon top-level athletes, sometimes against their better judgement.

I want athletes to know there is better options available.

What's Adapt's Mission?

Our Mission is to innovate products that athletes want to use, taste great, and provide a healthy alternatives to synthetic & sugary beverages, supplements, and opioids riddled throughout the locker room and homes throughout the world.

Who is your greatest influence?

My dad!